€ 486,25
Building Models for Marketing Decisions. An English-language digital edition by Peter S.H. Leeflang; Dick R. Wittink; Michel Wedel; Philippe A. Naert, available in PDF.
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| Author | Peter S.H. Leeflang; Dick R. Wittink; Michel Wedel; Philippe A. Naert |
|---|---|
| Publisher | Springer US |
| Language | English |
| ISBN | 9780792377726, 9781461540502 |
| Format | |
| Publication date | June 29, 2013 |
| DRM | DRM-free edition available |
| Download format | PDF (.pdf) |
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